Friday, June 18, 2010
"Every dog that finds itself in a shelter has a story. Our goal is to help make sure those stories have happy endings. That’s why we created The PEDIGREE® Adoption Drive, a campaign initiated in 2005 by PEDIGREE® Brand. This annual adoption drive—active around the world—has helped raise awareness of, and funds for, dogs in need. Ready to get involved? It’s as easy as falling in love with a dog."